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Masdar Al Hayat
Masdar Al Hayat for Food Industries, Ltd. is a limited liability company owned by Ali A. Tamimi Company that started operations in November 2009. Masdar Al Hayat is engaged in the business of manufacturing and distributing a wide range of consumer packaged goods (CPG) offered under different brand names led by FONTE Brand . The company positions itself as a source of high-quality foods and offers a unique bundle of competitive advantages in terms of superior value, variety, and innovative distribution to different market channels. Masdar Al Hayat owns 10 retail outlets in Riyadh – 2 of them are restaurants – , and they supply a wide variety of food items like daily plates, hot and cold sandwiches, salads, sweets, cakes and fresh bakery.